We can always count on The Saturdays to get us out of our seats but ‘What Are You Waiting For?’ isn’t your regular call to the dance floor – it’s a bossy push.
The Xenomania-produced track is an urgent, bubbly club pop track with thrashing synths and hyperactive hooks. It positions The Saturdays back on the party line where they’ve clicked heels to well-worn hits like ‘What About Us’ and ‘All Fired Up’.
Sonically, ‘What Are You Waiting For?’ sounds like a craftily edited compilation of several massive pop tunes you’ve heard in the last 12 months, which might explain the sense of déjà vu in your first listen.
The Saturdays’ droning vocals in the verse followed by a shouty chorus recalls something Neon Jungle or Icona Pop have done.
The girls sing, “Cause the party ain’t over ‘til we party through! Saturday morning, Sunday afternoon!”.
While there’s no denying the track is fun and makes you want to guzzle champagne with the cast of TOWIE, you start to feel a bit harassed after the first chorus.
The repetitive and recycled hand-raising lyrics (“Lose control! Let it go!”) relentlessly piled on top of one another almost makes it sound like The Saturdays are parodying other party tunes.
The pop geniuses at Xenomania have cut some of the most addictive and innovative pop tunes of this century via Girls Aloud, Sugababes and Florrie – sadly, ‘What Are You Waiting For?’ just sounds like maybe taking a piss a little.
Yes, it’s admittedly a painfully calculated piece of modern club pop pastiche but it still works and it definitely lifts the atmosphere the second it hits your speakers. Don’t overthink it – just lose control and let it go.
‘What Are You Waiting For?’ is one of three new tracks the girls have recorded for their best-of compilation Finest Selection: The Greatest Hits.
You absolutely need to hear the other two tracks because they are just as on point.
‘Walking Through The Desert’ is a stormy instant pop classic written by Chelcee Grimes (the girl who penned Kylie‘s new album track ‘Million Miles’) and Phil Cook.
‘808’ is a massive palms-to-the-sky dance track interjected with a rap verse and sneaky booty-popping beats. It’s written and produced by Red Triangle, the same team behind Little Mix‘s ‘Salute’ and 5 Seconds of Summer‘s ‘Good Girls’.
“It ain’t a problem if I like it loud, so turn it up to amazing!”