Success comes in all sorts of shapes and sizes, on local levels and global fronts. Some just seem to want a piece of it in every market.
It has been a very good week for overachievers Bloc Party and Taylor Swift,as well as Birdy, Ricki-Lee, and Brandy. Also, find out where new releases from Owl City, Aiden Grimshaw and David Guetta land.
Taylor Swift‘s somewhat alright new single ‘We Are Never Ever Getting Back Together’ pretty much ripped the internet a new one yesterday, and now Billboard is predicting that it’ll set a new record for biggest sales debut for a digital track by a female artist.
‘We Are Never Ever Getting Back Together’ – written by Swift and One Direction hitmakers Max Martin and Shellback – is the lead single from the country pop superstar’s fourth album Red, which is set for a global release on 22 October.
The flash uptake across multiple US radio formats meant that ‘Never’ has already reached an audience of 30 million in less than 24 hours. The song was swiftly – fuck yeah, puns – released digitally and has since gone #1 on the US and Canada iTunes stores.
Current sales projections are pitching ‘Never’ to sell somewhere between 450,000 to 500,000 downloads in the States by Sunday 19 August.
If ‘Never’ can get them download sales past 448,000 copies by the end of the week, then she would have trumped Gaga‘s ‘Born This Way’ record of biggest debut sales for a digital track by a female artist. But hold on a minute, ‘Born This Way’ racked up 448,000 copies in just three days – Taylor has a whole week and immediate radio backing. You do the math.
Listen to Taylor Swift‘s new single ‘We Are Never Ever Getting Back Together’: